Key Points:

  • Several US carriers, including Southwest, United, and Alaska, adjust their financial forecasts in response to a sudden increase in jet fuel prices.

  • Despite the volatile environment, airlines maintain a robust demand outlook for the Labor Day period, with Southwest not anticipating material impacts from recent flight cancellations.

  • Carriers are revising strategies to emphasize leisure demand, altering flight schedules, and managing capacity to navigate the current industry dynamics.

Fuel Price Surge Hits Airlines Hard, Triggering Changes in Quarterly Forecasts


WASHINGTON D.C. — A notable increase in jet fuel prices, one of the highest expenses for the aviation industry, is prompting US carriers to update their financial guidance for the current quarter. This comes amid existing concerns regarding domestic market demand, increasing labor costs, and decreased fares. The volatile fuel prices, which have seen an upsurge of up to 27% since the beginning of the quarter, have led to a significant shift towards international travel, fueling uncertainty in the domestic market.

Southwest Airlines Co. adjusted its outlook, projecting a 5% to 7% decline in unit revenue, a metric denoting demand and fares, from last year's figures. This forecast revises a previous estimate that foresaw a decrease between 3% and 7%. Despite witnessing lower-than-expected leisure bookings in August, Southwest anticipates no substantial financial repercussions from about 1,400 flight cancellations instigated by natural disasters. On Wednesday morning, the carrier's shares dropped by 2% in New York. Maintaining a cautious stance on business demand recovery, Southwest plans to shift focus towards leisure demand, revealing an amended flight schedule starting January.

Simultaneously, United Airlines Holdings Inc. stood firm on its non-fuel unit costs, capacity, and operating revenue predictions, despite witnessing over a 20% rise in fuel costs since mid-July. The company is bracing for a spike in average fuel prices, adjusting its forecast to a range of $2.95 to $3.05 per gallon from the previously anticipated $2.80. In the initial moments of New York trading, United's shares went up by 0.4%.

Alaska Air Group Inc. also faced the heat of escalating fuel prices, revising its pre-tax margin outlook for the quarter to between 10% and 12% from a potential 16%. The fluctuating circumstances prompted Alaska to tighten its total revenue projections, now expecting a 1% to 2% rise compared to the same period last year, a slight change from its earlier 3% growth anticipation. Alaska has projected a surge in the fuel average to a maximum of $3.25 per gallon, a noticeable jump from the former range of $2.70 to $2.80.

As US airlines navigate an unpredictable landscape influenced significantly by heightened fuel and labor costs, they are modifying their forecasts and strategies to maintain a steady course. The industry eyes are firmly set on the developments and shifts in market dynamics, with a focus on enhancing operational efficiencies amid growing challenges.