OSLO, NORWAY — Norse Atlantic Airways has announced its intentions to expand beyond the U.S. market, with plans to launch flights to Caribbean and Asian destinations. The airline startup, which currently serves three cities in the U.S., is set to introduce winter sun routes from London Gatwick to Barbados, Kingston, and Montego Bay in Jamaica. 

Additionally, the low-cost carrier will venture into the Asian market with a new route connecting Oslo and Bangkok, Thailand.

Beginning on October 29, Norse Atlantic Airways will operate daily flights from London Gatwick to Barbados, followed by a four-times-weekly service to Montego Bay. On November 1, a three-times-weekly route to Kingston's Norman Manley International Airport will be launched. The airline currently operates one route from London Gatwick, a daily flight to New York John F Kennedy with Boeing 787-9s. In the coming months, six more U.S. cities will be added to its operations, with services to Fort Lauderdale and Orlando starting later this month.

In the London-Barbados market, Norse Atlantic Airways will compete directly with British Airways (BA) and TUI, both of which will fly to the island nation from London Gatwick during the winter season. Additionally, BA and Virgin Atlantic are scheduled to serve Barbados from London Heathrow. Norse will also compete with TUI on the London Gatwick-Montego Bay route, and with BA on the London Gatwick-Kingston route. Virgin Atlantic will provide further competition, as it serves Montego Bay from London Heathrow.

Besides its Caribbean routes, Norse has already set scheduled flights for the launch of its inaugural services to Asia, connecting Oslo, Norway's capital, with Bangkok. The route will operate twice a week from November 2 during the winter season. At present, Oslo does not have any nonstop services to Asia. However, South Korea's Air Premia will begin a summer seasonal route from Seoul Incheon starting May 11.

Norse is the second Scandinavian airline to announce plans to serve Bangkok, following SAS Scandinavian Airlines' recent confirmation of a seasonal service from Copenhagen. The airline will offer three weekly flights using Airbus A350 aircraft, with the service set to begin on October 30, pending government approval.